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Pay-Per-Click Advertising

Get more from every rupee you spend on Google Ads

We help your budget reach people who are ready to buy, and show you clearly what each campaign brings in.

Marketing dashboard with enquiries, spend and channel results

What this helps with

Google Ads puts your business in front of customers at the exact moment they are searching for what you offer. With the right structure and regular care, it becomes one of the fastest ways to bring in new enquiries.

Signs PPC management could help you

  • Your cost per enquiry has been rising.

  • Some enquiries come from people looking for something you do not offer.

  • Your account has not been reviewed since it was first set up.

  • It is hard to see which campaign brought in last month's enquiries.

  • Most keywords are still on default settings.

  • Your ads lead to your home page instead of a dedicated landing page.

What is included

  • Account audit. Structure, match types, negative keywords, bidding and quality scores.

  • Conversion tracking. Forms, calls, WhatsApp clicks and purchases, set up before anything else changes.

  • Campaign setup or restructure. Search, Performance Max, display and remarketing, as your goals require.

  • Ad copy and extensions. Written and tested for your audience.

  • Landing page recommendations. Practical suggestions to help more visitors enquire.

  • Negative keyword management. Reviewed weekly in the first month, then monthly.

  • Reporting. Spend, enquiries, cost per enquiry and what we adjusted — every month.

Timeline

  1. 1

    Audit and conversion tracking

    Week 1

  2. 2

    Campaign setup and new ad copy

    Week 2

  3. 3

    Launch and daily monitoring

    Weeks 3–4

  4. 4

    Optimisation and growth

    Month 2 onwards

Case study

A Jaipur-based home-decor brand was profitable on paper but bleeding margin to inefficient ad buying. Here's what we changed.

Read the full case study
Cost per acquisition
−38%

Pricing

₹20,000/month + GST or 15% of ad spend

Our management fee is ₹20,000 + GST per month or 15% of ad spend, whichever is higher. Your ad budget is paid directly to Google and is separate from our fee. After the audit, we will recommend a realistic starting budget for your industry and goals.

Get Started

FAQ

Frequently asked questions

See how your budget can work harder

Share read-only access to your account and we will show you where your campaigns can improve. No commitment needed.

No hard sell. Just honest, useful advice.

Free and with no obligation

Discover what your marketing can achieve

Share your website and receive a written audit with the three steps we would take first — or book a call and we will walk you through it personally.

  • Website

    Mobile speed, how easily visitors can contact you, and where they tend to leave.

  • Search visibility

    What you rank for today, the opportunities you could target, and how you compare with competitors.

  • Paid advertising

    How your budget is being used and what it delivers, if you run ads.

  • Social media

    How well your activity is reaching potential customers.

  • Tracking

    Whether you can measure results across all of the above.

  • Priorities

    The three steps we would take first, in order, with an indication of effort and cost.

What happens next

  1. 1 • We confirm
  2. 2 • We review
  3. 3 • You receive it
How would you like your audit?

No hard sell. Just honest, useful advice.

Prefer to start on your own?

Download our free checklist: 20 practical checks you can run on your website today — the same ones we begin every audit with.